What I’m Reading – The Only Rule is It Has to Work

The reason why the feeling of losing is worse than the joy from winning is the sunk cost associated with losing. Not only do you feel the despair of coming up short, but the effort prior to that loss is essentially wasted or misused that time that preceded that. This was such a profound thought […]
What I’m Reading – Maximum Muscle Bible

I got to come out and say this, I did not enjoy this book. I have gone through both Christian Thibaudeau and Paul Carter’s stuff before, which I would say was good. Maybe that was the problem, I was very familiar with what the book was going to say before I even started reading. For […]
What I’m Reading – Imagine it Forward

Imagine it Forward I try to read as many books that are going to accommodate what I need to be for my job. I need to be a great coach, not just to the paying customers and athletes but to my coaches and staff as well. Innovation or great ideas are not something that come […]
What I Am Reading – The Great Starvation Experiment

The Great Starvation Experiment One of my favorite podcasts is Malcolm Gladwell’s Revisionist History Podcast. Gladwell did an entire season dedicated to creating experiments – which brought me to this book. The Department of Physiological Hygiene Part I The Rise of the Guinea Pigs (Part II) The Mennonite National Anthem (Part III) The premise of […]
What I’m Reading – Team of Teams (Gen. Stanley McChrystal)

Team of Teams What is amazing about this book is that it was a solution that was forged organically to meet the needs of the situation. The story is what makes this sticky – the Iraq War forced the US military to adapt to an ever changing landscape. We are constantly having to come to […]
What I’m Reading – How to Create a Mind

How to Create a Mind For those not familiar with Ray Kurzweil, you should be. He has a profound amount of insight on Artificial Intelligence, which may or may not matter to you. What you will find with this book, it should. Kurzweil wrote a very interesting book on Singularity. Essentially the next evolution for […]
What I’m Reading (S&C Classic)- Poliquin Principles

I can tell you where I was when I first read this book. I was flying to Washington DC to visit Michael Ungar and the Georgetown Staff. I read the book cover to cover over the course of that flight. At the time it was incredible how many insights this book had for me. Now […]
What I Am Reading – Transformer

What I would say about any of Nick Lane’s books is that they make a very complex subject easy to understand. The depth in understanding cellular biology and biochemistry is impressive, combining that actually explaining in a helpful way makes it an extremely beneficial resource. I have been personally on this quest to understand chemistry […]
What I’m Reading – The Business of Movement

If you have been following Functional Movement Systems for a while, you have been waiting for this kind of book. The biggest thing is taking a large group of assessments and making a comprehensive manual covering all that you need to know about the system. Personally I am a huge advocate of the Functional Movement […]
What I’m Reading (Classic) – Strongest Shall Survive

Bill Starr’s First Book If you are unfamiliar with this book, it is a shame it had a huge concentric circle through all of S&C. This was a proverbial leap from niche based aspects of training such as weightlifting, powerlifting, or bodybuilding and crossed over into direct performance training. If you are unfamiliar with […]